Main functions of front-office after sales
- Main functions of front-office after-sales
- Single point of contact
- Assistance and operational support
- Complaints and reports management
- Operational Assistance and Support
- Timely responses to questions regarding the use or operation of the work/installation.
- Coordination with the technical team for site inspections or interventions.
- Documentation support (manuals, technical data sheets, warranties).
- Complaints and Reports Management
- Structured complaint collection.
- Problem analysis and proactive resolution related to the product.
- Implementation of a complaint management procedure with request tracking to improve internal processes.
- Loyalty and Customer Care
- Post-delivery follow-up to verify satisfaction.
- Sending updates, promotions, or new services.
- Building an ongoing relationship with the customer through post-sales training courses and dedicated services.
Benefits for the Company
A well-organized after-sales service brings numerous advantages:
- It drives sales.
- It improves the customer experience and strengthens their positive perception.
- It reduces response times, avoiding frustration and dissatisfaction.
- It gathers valuable feedback for process optimization.
- It fosters positive word of mouth and long-term loyalty.
